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It is predicted that the plastic pollution crisis will surge between now and 2040, with twice as much virgin plastic created and four times more in the ocean.
So how do you fix it?
That’s the question Sian Sutherland, environmental entrepreneur and co-founder of campaign group A Plastic Planet, asked Pablo Costa, Unilever’s Head of Packaging, when she interviewed him about the global challenge of plastic pollution and what can be done to solve it.
In this wide-ranging discussion, they explore a host of topics, including the role of innovative product – not just packaging – design, what’s needed to accelerate solutions at scale and the roadblocks that are stopping us getting to the nirvana of zero waste.
They also consider whether the problem could be the catalyst for us all to rethink our current culture of take–make–dispose. As Sian puts it: “Has the plastic crisis been a tap on the shoulder of humanity to say you’ve gone down the wrong road?
Many governments and organisations are working hard to deal with plastic waste and pollution. But the problem’s getting worse and efforts aren’t keeping pace. We believe the world needs a UN treaty to truly tackle the issue.
We’re completely rethinking the role of plastic in our business. And this is one of the questions we’re asked most frequently. Here’s our response.
We’re completely rethinking the role of plastic in our business. And this is one of the questions we’re asked most frequently. Here’s our response.